Faculty
Christine Page
Associate Professor of Management and Businesss
Email: cpage@skidmore.edu
Phone: 518-580-5107
Office: Palamountain 259
Education:
- Ph.D., marketing, University of Colorado at Boulder
- M.S., marketing, University of Colorado at Boulder
- B.S., finance, University of Colorado at Boulder
Courses:
- MB 214 Foundations of Marketing
- MB 313 Consumer Behavior
- MB 337 Advertising and Promotion
Selected publications:
- Page, C. and J. Robins (2016), 鈥淩evitalizing the Classics: An Investigation into the Motivation, Ability, and Opportunity of Frequent and Infrequent Attendees of Classical Performing Arts to Patron such Events,鈥� American Journal of Arts Management, September, 1-39.
- Herr, P.M., C. Page, B. Pfeiffer, and D. Davis, (2012), 鈥淎ffective Influences on Evaluative Processing,鈥� Journal of Consumer Research, Vol 38, 833-845.
- Herr P.M. and C. Page (2004), "Asymmetric Response Latencies in Liking and Disliking Judgments: So What's Not to Like?" Journal of Consumer Research, Volume 30 (4), 588-601.
- Lepkowska-White, E., Page, C., and Youndt, M. (2004) Web Image and Young Consumers: An Empirical Investigation of Factors Influencing Perceptions of Online Companies, Journal of Internet Commerce, Vol. 3, No. 2.
- Kang, Y.S., P.M. Herr, and C. Page (2003), "Time and Distance: Asymmetries in Consumer Trip Knowledge and Judgments," Journal of Consumer Research, Volume 30 (3), 420-429.
- Page, C. and P. Colby (2003), "If Only I Hadn't Smoked: The Impact of Counterfactual Thinking on a Smoking Related Behavior," Psychology and Marketing, 20 (11), 955-976.
- Page, C. and P.M. Herr (2002), "An Investigation of the Processes by which Product Design and Brand Strength Interact to Determine Initial Affective and Quality Judgments," Journal of Consumer Psychology, 12 (2), 133-147.
- Page C., and N. Ridgway (2001), "The Impact of Consumer Environments on Consumption Patterns of Children from Disparate Socioeconomic Backgrounds," Journal of Consumer Marketing, 18 (1), 21-40. Paper received the High Commendation Award for being one of the best papers published in JCM in 2001.